Instagram DM Assistant

Every post that says “DM for prices” brings in dozens of messages. Your assistant replies to all of them straight away, with the same care.

In shortAn Instagram DM assistant uses AI to reply to direct messages sent to your business account and to the comments you choose. It answers questions like “How much is it?” or “Do you have any availability?” within seconds and guides interested people towards booking or buying.
What changes?

What Instagram DM Assistant gives you

Messages don't wait

Even at busy times, DMs get a reply without delay, so fewer messages go unanswered.

Moves people towards a sale

It takes the conversation on to the booking, reservation or order step.

In your brand voice

It writes in your account's style, matching your preferences for tone and emoji.

How we set it up

Setup steps

Step 1

Discovery

We look at the types of message your account receives most.

Step 2

Planning

We define the reply flows and the steps that guide people onward.

Step 3

Setup

We connect it to your Instagram business account through the official platform.

Step 4

Measurement

We track the reply rate and how many conversations turn into appointments, and improve both.

FAQ

Frequently asked questions

Are automated replies on Instagram allowed?

Yes. Assistants built on Meta's official messaging platform that serve the business's own customers comply with the rules.

Can it reply to comments too?

It can reply to comments on posts you choose, or invite the person to continue the conversation by DM. You decide which comments it responds to.

Does it work with a personal account?

No. You need an Instagram business or creator account. We can make the switch together.

Tell us about your business. We'll plan it together.

In a free 30-minute discovery call, we talk through your processes and work out where AI would save you the most time.

Message us